Listen to this articleBelow is our recent interview with Madison Schill, Communications Manager at Livescale:
Q: Could you provide our readers with a brief introduction to Livescale?
A: Founded in 2016 by Virgile Ollivier and Laurent Boutet, Livescale is a live shopping solution that empowers brands to engage and convert customers through a fully-customized and brand-owned experience.
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Q: What are the key benefits of using your services?
A: As new consumer spending habits push brands to focus on e-commerce, Livescale provides a brand-owned and multi-device friendly solution that enables North American merchants to engage with and convert more consumers online. With Livescale, brands create interactive shopping events through live video, where the audience interacts with a host of your choice, and can directly buy what they see. Those events can happen on all your media properties at once, and are connected to your e-Commerce to optimize customer experience, operations, and data ownership. In Asia, live shopping has significantly boosted e-commerce revenue for years, and since COVID-19, we’re seeing a similar surge in North America, which is currently observing an impressive 146% percent growth in online retail orders.
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Q: What’s the best thing about Livescale that people might not know about?
A: We’ve just launched on the Shopify App Store; which allows North American brands of all sizes to create brand-owned immersive and interactive live shopping experiences for their communities, whenever and wherever they please.
