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Contactually is an intelligent CRM for real estate agents and brokerages. They are obsessed with building software and technology to best facilitate consistent, meaningful connections between real estate agents and brokers and their clients and prospects. Over $3 billion in deals have been closed by agents using Contactually. They help manage over 200 million relationships across the US.
Below is our interview with Chris Rodriguez, Director, Performance Marketing at Contactually:
Q: Chris, what advantage does Contactually have over its competitors?
A: Our advantage is in how we provide our users with a balance of smart automation and personal authenticity, while remaining results-driven. We have a constant feedback loop with our customers, and that helps us continue to build a more user-friendly product with the right integrations. Our brokerage customers have higher-than-average agent adoption rates because the software works for agents, rather than forcing agents to work with the software.
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Q: Who is your ideal customer and why?
A: Our ideal customer is someone for whom relationships and connections matter. If you don’t believe in the power of your network and your sphere, or if you don’t believe that every connection you make can grow your career, then you aren’t our customer. Our customers know that relationships require nurturing and regular care, and our software makes that process easy and tracks your results.
Q: What makes Contactually a good choice?
A: Contactually helps agents work smarter, increase efficiency, and close more deals. Our company’s focus is to learn about every aspect of our customers’ workflow, then create software to support them. We listen, we implement, and we evolve to suit the ever-changing needs of today’s busy real estate agent.
Q: What can we expect from Contactually in next six months? What are your plans?
A: We will keep evolving and improving our intelligent CRM with smart features and recommendations (e.g. “Best Times To Send”). We will continue to build integrations with some of the best and brightest technology companies in the real estate space and beyond. We will continue to build technology that empowers our customers to strengthen their relationships and reach new heights in their business growth.