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Kem Sports Management is a full service sports marketing and management agency. They work with companies to create innovative sports marketing campaigns and platforms, leveraging sponsorship, corporate hospitality, brand and sales focused lead generation opportunities to maximize ROI. Their primary areas of expertise are eSports, PGA Tour golf and cycling. Below is our interview with Omer Kem, president and founder of KSM.
Q: Who is your ideal client and why?
A: Our ideal client is a B2B or B2B2C company who engages with Partners and/or Resellers to sell their product. Our experience is in integrating sponsorship, brand and corporate hospitality into lead generating global opportunities.
Q: What have been some major milestones over the last 12 months?
A: A major milestone in 2017 was continuing our work with Cylance, Inc on their global growth while using their cycling team sponsorship to maximize reach in emerging markets. We also are very proud of our growth in the domestic PGA golf marketplace, with professional player endorsements and corporate hospitality events, including the Master’s.
Q: What geographic markets are you focusing on currently?
A: The needs of our clients require us to think regionally with global impact. The USA, Canada, Australia, Japan, China and most of Europe have all been markets where we have created opportunities, sponsorships and events to achieve the desired ROI.
Q: What are your plans for 2018?
A: Plans for 2018 include continuing our work in golf, cycling and expanding our reach into the eSports marketplace. We feel as though eSports is developing incredibly quickly and our focus has been on creating global ambassador partnerships to ensure we can deliver for our clients needs.