An Interview With Jason Sherman, The Founder Of TapRm About $1.5 Million Funding Round

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TapRm is a full-stack beer distribution platform designed specifically to solve the unmet needs of breweries, retailers and consumers. Below is our recent interview with Jason Sherman, the Founder of TapRm:

Q: Could you provide our readers with a brief introduction to TapRm?

A: We combine licensed verticals to launch e-commerce-focused brands in new markets as distributor, retailer, e-commerce store and delivery courier. And we share customer data back to our brands to enable them to make better decisions.

Q: You’ve recently raised $1.5m in Seed round; could you tell us something more?

A: Yes, the round was led by the Broe Group, a privately owned, multibillion-dollar value investment group with diversified holdings in 37 North American states and provinces, and VU Venture Partners, Branded Strategic Hospitality and others joined.

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Q: What types of products do you offer to your clients?

A: We exclusively represent innovative beer, hard seltzer and cider brands in New York City, distributing to more than 600 bars, restaurants, offices and supermarkets including major chains such as Whole Foods, Shake Shack, Costco and Eataly, high end restaurants and bars such as Proletariat, Per Se and Dukes, and major tech offices such as Facebook, Digitas, Patagonia and WeWork. We also sell those brands alongside a curated assortment of only the highest quality brands available in NY directly-to-consumers through our online marketplace, a first for a beer distributor in the United States.

Lastly, we launch and represent the top celebrity and influencer backed brands in the country including Young Dirty Brew from Young Dirty Bastard of the Wu-Tang Clan and Loveryboy sparkling hard tea from influencers from Kyle Cooke and Amanda Batula of the Bravo TV show Summerhouse.

Q: What makes you stand out from your competition?

A: Each of our competitors, whether that is a grocery store or an online courier like Drizly, is limited in their beer selection due to the reliance on local distributors and/or retailers, ultimately leading to unnecessarily high consumer pricing for sales online. Additionally, those burdensome tiers between suppliers and consumers prevents our competitors from bridging the relationship and data gap that helps build brand communities and inform decision making in all other CPG industries today from Casper to Warby Parker.

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Q: What are your plans for the future?

A: With the help of our partners and advisers, we are excited to build out our sales force, expand the fantastic brands we will represent in NYC and then begin expanding our model, capabilities and brands into additional cities and states.

Last Updated on January 2, 2020

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