Below is our recent interview with Emily Claypool, Director of Marketing and Communications at Harmony Venture Labs:
Q: Emily, can you provide our readers with a brief introduction to Harmony Venture Labs?
A: Harmony Venture Labs (HVL) is a venture studio led by a team of experienced founders and experts who launch startups, grow our portfolio of brands, support SaaS entrepreneurs and invest in our people and community. HVL believes that technology platforms should be used to benefit people and their communities and that new venture creation is a powerful vehicle to deliver value. Through strategy, marketing, design and product guidance, HVL helps its portfolio companies navigate their journey to faster, sustainable growth.
Q: Any highlights on your recent announcement?
A: Harmony Venture Labs (HVL) has launched its first studio venture, CoWello, an all-in-one space management platform that offers business owners fast and flexible booking options for a variety of wellness disciplines.
Q: Can you give us more insights into your offering?
A: CoWello is an all-in-one space management platform that helps business owners get the most out of their wellness center space. The tool enables space owners to operate their business with confidence through an operations dashboard that facilitates flexible booking options, inventory management, integrated billing and payments and multi-location management. Created by a team who developed B2B SaaS technologies serving the mental and behavioral health industries, CoWello’s founders have experience creating products and services that provide tangible value for its customers.
Q: What can we expect from your company in next 6 months? What are your plans?
A: Tactically, our team is working on introducing new users to CoWello, specifically, reaching out to potential users in the Birmingham community. It’s so important to be really connected to our customers–to know what they love about the product and what can be improved upon. That’s how we evolve and ensure CoWello is aligned with our customers’ needs over time. I want to know Birmingham health and wellness professionals know we are here.
Q: What is the best thing about your company that people might not know about?
A: “Our team has a wide breadth of experience and a strong personal passion for supporting wellness in its many forms,” said Oz Imaghodor, entrepreneur-in-residence at CoWello. “I’m excited to see how CoWello makes a tangible impact for those running businesses in the wellness community.”