Founded in 2014 by Ben Peters, Pablo Gonzalez and Daniel Vogel, Bitso is the leading cryptocurrency platform in Latin America with a community of over 1.4 million users. The company offers two main products: the Bitso App for new or experienced cryptocurrency users to buy, sell, send, or receive crypto in a simple and intuitive way; and Bitso Alpha, a professional-grade crypto trading platform. Below is our recent interview with Daniel Vogel, CEO & Co-founder of Bitso:
Q: What is your core competence?
A: Bitso is effectively working towards liberating the world from traditional banking and redefining money. About half of the Latin American population has no access to basic banking services; Bitso offers its users the ability to utilize crypto as a quick and secure method to send remittances.
Q: Aren’t other companies already doing this? What makes Bitso unique?
A: Bitso is the only exchange to offer trading against local currencies, and in some places, is the only crypto exchange that users can connect to their bank accounts. As an example, Bitso was the first exchange to allow users in Mexico to trade crypto in their local currency, the Mexican Peso.
Q: You’ve recently raised $62,000,000 in Series B funding; can you tell us something more?
A: This funding round solidifies Bitso’s position as the dominant cryptocurrency platform in Latin America. Additionally, the new funding will fuel the next stage of Bitso’s growth into new markets — namely, Brazil — and help power our world-class engineering team as we build the top crypto products for Latin America.
Q: What is next on the roadmap for Bitso?
A: In 2021, Bitso will continue to build out our offering in new regions, making careful considerations about how crypto can be a useful tool for people in these unique markets. We’re continuing to add financial tools and features for everyone, from those without any experience with crypto technology to those with extensive trading experience.