Below is our recent interview with Ashley Levesque, VP of Marketing at Banzai:
Q: Could you provide our readers with a brief introduction to your company?
A: Banzai is a leading enterprise SaaS provider of Engagement Marketing solutions for virtual events. On a mission to make marketing more human, the company makes it easy for marketers to drive and track ROI on virtual events by targeting new audiences and deepening these relationships. To that end, Banzai covers a wide array of marketing event products. Banzai customers include Argyle, HubSpot, Nutshell, and ActiveCampaign, among numerous others.
Q: Any highlights on your recent announcement?
A: We are thrilled to welcome Scott Bartlett to the Banzai team. Demio already has the success of being the highest rated webinar platform built for marketers, and with Scott’s leadership, we expect to see exceptional, continued growth.
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Q: Can you give us more insights into your offering?
A: We offer a one stop shop platform for marketers who want to drive ROI for virtual events and webinars. Today’s marketers are tired of virtual events and webinars that are dry, boring, and uninspiring. Banzai enables marketers to drive results with virtual events by offering a platform that provides four key areas that marketers require: audience acquisition, engagement, data integration, and analytics.
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Q: What is the best thing about your company that people might not know about?
A: We are teaching the world that webinars no longer have to be boring, and by doing so, we are creating a revolution of marketing that focuses on engagement and results. The more we hear from marketers, the more we want to support them in impacting their business. Marketers are a central piece of the revenue organization, and virtual events are their ticket in.